McKinney Dental — Rebranding & SEO-Focused Website

Client: McKinney Dental
Website: mckinneydentaltn.com
Dentist Downtown Chattanooga

The Challenge

When Dr. Josh McKinney purchased an existing dental practice in Chattanooga, he needed a full rebrand to establish his new identity. Since Interactive ID had worked with the previous practice, he turned to us for help carrying that momentum forward. The challenge was transitioning every piece of the brand — from materials to the website — into a modern, cohesive identity that would attract new patients.

Our Solution

We created a new logo and visual brand system for McKinney Dental, then applied it across business cards, appointment cards, patient forms, and other office collateral. Our team also designed and built a custom SEO-friendly website tailored to showcase the practice’s services and patient-focused care. To support growth, we integrated data from our paid ad campaigns, using insights to refine targeting and drive new patient appointments.

The Result

McKinney Dental now has a polished, consistent brand presence both in print and online. The new website, backed by SEO and data-driven ad strategies, positions the practice to attract more patients and build long-term trust in the Chattanooga community.

Visit the site: mckinneydentaltn.com